The Musikmesse 1984 in Frankfurt was a great year for ENGL and laid the foundation for a success story that is second to none. The first programmable guitar amp was simply a sensation, something that had never existed before. Back then, when two channels and a master volume on an amp already counted as comfort features, ENGL's futuristic concept was equivalent to a landslide.
Edmund Engl had the brilliant idea in the early 1980s. He wasn't an electronics freak, but a musician. He saw things with the pragmatic necessity of musical practice and thought that such a programmable amplifier would be ideal to have a wide variety of sounds available via footswitch.
From this moment on, Horst Langer comes into play, the technically savvy friend and ENGL's technical mastermind from then until today. With his know-how, he was able to realize every idea, any ENGL amp is a child of his mind.
The Straight model in 1985 was also a great success. Technically speaking it was a step back to a conventional two-channel amp – again, however with non common features at that time, such as Lead Boost, Mid Shift and Bright switching. Above all, it had a massive gain on board, something like this didn't exist before. Especially with the guys of the harder pace this amp found many friends.
The whole range of innovative power can be very nicely understood on the Savage. At the time of its release in 1993, his concept was absolutely groundbreaking for lavishly equipped rockamps. Four channels, various switchable sound options per channel, two master volumes and two presences - all available via footswitch!
Only two years later the string magician Ritchie Blackmore knocked on our door. The one, who created the millennium guitar riff with "Smoke on the water", wanted his own amp based on the Savage. No sooner said than done - Blackmore's Signature Amp was launched in 1996 and is still in the program today.
The guitarists from Deep Purple seem to like ENGL amps. Steve Morse, Ritchie Blackmore's successor at Deep Purple, also played the Special Edition and the Invader for quite some time before getting his own signature amp tailor-made in close collaboration with Horst Langer. The sound control for the mids - which Steve Morse attaches great importance to - is probably unique. There are four (!) controls (Lo Mid 1 and 2, Hi Mid 1 and 2) only for the mid frequencies, which can even be switched in pairs.
If you study the model history carefully, you will notice that ENGL were playing a pioneering role with many features. Integrated Noisegate, tube protection circuits and serial amp control interface, this all was introduced with the launch of the Powerball and are now part of the ENGL standard.
No matter whether it's a small roar cube of the kind of a Screamer or an Ironball, the compact Tops Gigmaster , Rockmaster and Metalmaster or the new custom pedals - every product breathes the enthusiastic spirit with which Edmund Engl and Horst Langer set off back then.
ENGL consistently implements the quality standards of "Made in Germany. High-quality components and the best workmanship lead to a perfect result and a sound that has received the best reviews in the trade press and is appreciated by prominent players all over the world. By the way, our endorsers also play off-the-shelf amps, as they are also available in specialist shops, this means without any modification.
The list of our endorsers elicits an appreciative tongue click from the interested rock music connoisseur. A small overview: Ritchie Blackmore, Steve Morse, Paul Stanley, Vivian Cambell, Glenn Tiptop, Richie Faulkner, Marty Friedman, Mick Box, Bob Kulick, Victor Smolski, Stuart Smith.
Sure, you don't need to be a celebrated rock star to play ENGL amps. But if that’s what you’re up to, these amps with their timeless tube sound will definitely help!